Laura is a transformational CMO/CIO who specializes in developing long-term strategic initiatives that drive brand awareness, accelerate revenue growth, and cultivate lasting customer loyalty. As a data-driven strategist, she has delivered global turnaround plans for organizations spanning from emerging startups to Fortune 200 industry leaders. 

Most recently, Laura served as Global Chief Marketing & Sales Officer/CIO for a semiconductor company, leading global operations from Milan, Italy. Her strategic leadership approach combines visionary thinking with operational excellence, successfully guiding international teams across the USA, EU, and China to drive sustainable growth, optimize operations, and expand into new markets. 

With over 25 years of experience in marketing , ecommerce, CRM, ERPs, and martech leadership, Laura has developed comprehensive strategies for premier brands, including Newell Rubbermaid, Parker Hannifin, Benetton, JoAnn Stores, Vitamix, CareerBuilder, L'Oréal, Sargento, Match.com, eHarmony, and many others. Her expertise also encompasses diverse industries, including retail, fashion, CPG, SaaS, manufacturing, semiconductor, and digital agencies. Laura's martech acumen includes implementing enterprise-level solutions from Salesforce CRM for over twelve years and comprehensive omnichannel marketing initiatives. She excels at bridging the gap between strategic vision and tactical execution, consistently delivering measurable results that transform business performance. 

Laura leads CRESCITA's strategic vision and oversees the firm's integrated approach to global brand development, marketing strategy, sales,  customer service, and AI technology transformation. She guides clients through complex short and long-term growth challenges—from brand positioning and market entry to martech stack optimization and digital transformation—ensuring strategies are both visionary and executable. Laura's leadership bridges the critical gap between marketing strategy and technology implementation, enabling CRESCITA to deliver comprehensive global solutions that drive measurable revenue growth. Her dual expertise as CMO and CIO allows clients to navigate the increasingly complex intersection of brand, marketing, and technology with confidence, whether they're building new brands from the ground up, repositioning established companies, or transforming Fortune 200 operations across global markets. 

With 30+ years in digital marketing and advertising, Chris is a proven pioneer helping companies orchestrate all aspects of their digital marketing mix, whether it's a website, ecommerce strategy, marketing technology, social marketing, paid media, email, or analytics. Having worked with over 100 global brands such as Grainger, Citibank, Delta, Carnival, Aldi, Eli Lilly, Kraft, Nike, Samsung, Qualcomm, Unilever, Wells Fargo, Kay Jewelers, and Honda.  His extensive work portfolio covers nearly every category from B2C to B2B marketing.

Chris's career has focused on the agency world, serving in SVP of Social & Content Marketing, Group VP, and VP of Digital Advertising roles at SapientRazorfish (now Razorfish) for over 10 years, Flipside Group, Agency.com, and Campbell Mithun Advertising.  Chris pioneered social marketing as a new capability in 2008, building and leading the largest social media team within the Publicis Group.    

Chris leads CRESCITA's digital marketing and social media practice, guiding clients through brand development in the digital space and orchestrating comprehensive strategies that integrate paid media, content marketing, social engagement, and marketing technology into cohesive growth engines. He brings clients a rare combination of strategic vision and tactical precision across the entire omnichannel ecosystem—from brand voice and positioning in social channels to website optimization, ecommerce strategy, and analytics implementation. Chris's pioneering work in social media and his extensive agency leadership experience enable CRESCITA clients to build authentic brand presence across digital touchpoints while driving measurable performance. Whether establishing new brand identities in digital channels, launching social capabilities, optimizing existing programs, or navigating the evolving martech landscape, Chris ensures clients achieve sustainable competitive advantage across B2B and B2C markets. 

With over 30+ years of experience transforming consumer data into strategic growth, Cindy brings deep expertise in behavioral modeling, segmentation, brand perception, pricing research, and decision science, supporting clients with the insight foundation needed to drive personalization, innovation, and business results. 

Her career spans senior roles at Sam’s Club (Walmart), American Greetings, Noodles & Company, Arizona State University, Jo-Ann Stores, and OfficeMax. Known for pioneering a patent-pending methodology that integrates survey and first-party data to predict consumer attitudes, she has helped Fortune 100 brands unlock loyalty, refine product portfolios, and optimize advertising effectiveness. 

Cindy leads CRESCITA's customer insights and analytics practice, transforming complex data into actionable strategies that drive personalization, innovation, and measurable business results. She equips clients with the insight foundation needed to make confident decisions—from behavioral modeling and segmentation to brand perception research and pricing optimization. Cindy's expertise in integrating survey data with first-party customer data enables CRESCITA clients to unlock deeper loyalty, refine product portfolios, and optimize marketing effectiveness across channels. Her decision science approach ensures clients move beyond surface-level metrics to understand the "why" behind customer behavior, creating sustainable competitive advantages through data-driven strategy. Whether building new analytics capabilities or optimizing existing research programs, Cindy delivers the insights that fuel growth. 

Linda has held senior roles in manufacturing, digital transformation, strategic planning with BASF, BP Marine, Lubrizol, Nicor Gas and Enbridge Gas where she led cross-functional initiatives that improved forecasting accuracy, streamlined business processes, and aligned data strategies with enterprise goals. With over 25+ years of experience guiding data-driven business decisions in North America and SE Asia.

Linda specializes in applying practical management science to solve complex challenges across industries. Her expertise spans enterprise analytics, strategic planning, pricing strategy, technology implementation, and operational efficiency. Known for her ability to connect analytical rigor with real-world execution, Linda supports clients in making smarter, faster decisions that drive measurable impact—whether through data modernization efforts, scenario modeling, or strategic performance frameworks. 

A dynamic leader with over 30 years of experience in hospitality operations management, event management, loyalty programs, and customer service industries. She has served in key leadership roles for Forbes Five Star properties on Nantucket, most recently at The Aspen Mountain Club and managing a team servicing the WYNN Red Card Loyalty program at Encore Boston Harbor. Her event management expertise in luxury hospitality is applied to tradeshows, festivals, in-store experiences, private events, influencer product launches, alumni fundraising, and corporate events.

Carolyn leads CRESCITA's customer experience design and events practice, bringing Forbes Five-Star luxury hospitality standards to organizations across all industries. She guides clients in elevating every customer touchpoint—from operational protocols and service standards to loyalty program design and experiential events. Carolyn's expertise spans tradeshow strategy, influencer activations, corporate events, and in-store experiences, always with an unwavering focus on creating memorable moments that drive brand loyalty. Her unique approach applies world-class hospitality principles to Salesforce implementations, customer journey mapping, and operational consulting, enabling clients in any sector to transform their customer experience from transactional to exceptional. Whether reimagining service delivery, launching experiential marketing programs, or optimizing operations for premium customer engagement, Carolyn ensures CRESCITA clients deliver experiences that differentiate and drive results. 

With over 25 years of experience in design, Casey is a seasoned creative leader known for combining visionary thinking with executional precision. She's led high-performing teams across industries—home décor, automotive aftermarket, and sports—delivering exceptional work for global brands including Volvo, Nike, Adidas, and PUMA. 

With deep expertise in brand development, product design, and creative strategy, Casey balances bold ideas with practical execution to consistently exceed client expectations. Casey leads CRESCITA's creative, user experience practice, and delivering design solutions that balance bold creative vision with strategic business objectives. She guides clients through comprehensive brand development, product design, and omnichannel experience creation—ensuring visual identity, digital interfaces, and customer touchpoints work together seamlessly to drive engagement and conversion.